Packaging News

Texen Tapped for Ted Lapidus Fragrance Collar

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By: TOM BRANNA

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 For its new fragrance, Poker Face, Ted Lapidus dove into the world of gambling. Texen Beauty Partners was asked to develop a specific metal collar to highlight the sharp square shape of its bottle. In the same spirit as the bottle created by the brand’s glassmaker, the collar is available in three formats (30-, 50- and 100ml) and is both masculine and sensual in a deep black shade. To answer the brand’s demands, Texen Beauty Partners created a two-part collar: an identical neck for each size...

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